Step-by-step instructions
- Enter or select Ad spend.
- Enter or select Clicks.
- Tap Calculate.
- Review the result shown directly below the calculator.
Cost Per Click Calculator
Calculate advertising cost per click.
How to use the Cost Per Click Calculator
Calculate advertising cost per click.
What the inputs mean
- Ad spend
- Enter the monetary amount shown by the field label.
- Clicks
- Enter the value requested by this field label.
Formula or calculation method
Ad spend is divided by Clicks. The calculator formats the quotient as the requested result.
Example
For example, entering 100 for Ad spend and 4 for Clicks gives a result of 25.
How to understand the result
The result is the rate, ratio, or amount produced by dividing the first quantity by the second.
Tip: Keep all values in compatible units and use values from the same time period when the calculator compares two amounts.