Step-by-step instructions
- Enter or select Customers retained.
- Enter or select Retention target.
- Tap Calculate.
- Review the result shown directly below the calculator.
Calculate retention goal calculator by comparing customers retained with retention target.
Calculate retention goal calculator by comparing customers retained with retention target.
Customers retained is divided by Retention target and the result is multiplied by 100 to express the relationship as a percentage.
For example, if Customers retained is 25 and Retention target is 100, the calculated result is 25%.
The result is a percentage. A higher or lower percentage has different meaning depending on the calculator, so compare it with the goal, limit, benchmark, or historical value relevant to your situation.
Tip: Keep all values in compatible units and use values from the same time period when the calculator compares two amounts.