Step-by-step instructions
- Enter or select Failed conversions.
- Enter or select Conversion attempts.
- Tap Calculate.
- Review the result shown directly below the calculator.
Web Conversion Error Rate Calculator
Calculate web conversion error rate calculator from failed conversions and conversion attempts.
How to use the Web Conversion Error Rate Calculator
Calculate web conversion error rate calculator from failed conversions and conversion attempts.
What the inputs mean
- Failed conversions
- Enter the value requested by this field label.
- Conversion attempts
- Enter the value requested by this field label.
Formula or calculation method
Failed conversions is divided by Conversion attempts and the result is multiplied by 100 to express the relationship as a percentage.
Example
For example, if Failed conversions is 25 and Conversion attempts is 100, the calculated result is 25%.
How to understand the result
The result is a percentage. A higher or lower percentage has different meaning depending on the calculator, so compare it with the goal, limit, benchmark, or historical value relevant to your situation.
Tip: Keep all values in compatible units and use values from the same time period when the calculator compares two amounts.